Tmall Marketing: How to Drive Traffic to your Tmall Store
Off-platform marketing is crucial to your Tmall marketing strategy when you are launching your Tmall store and establishing yourself on China’s most important online marketplace. With demand for...
View ArticlePercentage of Aussie Online Shoppers Buying from Amazon Up More than 50% in a...
*Consumer poll shows how lockdown has seen Australian consumers turn to online retailers, including Amazon, and they expect to continue shopping this way for the rest of 2020 * Australia – September...
View ArticleAmazon Prime Day 2020: Pattern’s Predictions
Amazon Prime Day 2020 will run for two days over October 13th and 14th this year, after being postponed from its normal July slot. Coming so close to Black Friday and the peak trading period in many...
View ArticleSweden & Poland: Europe’s Hot Ecommerce Markets
Sweden and Poland are Europe’s hot ecommerce markets; with both countries expected to have Amazon open localised sites in the next few months. With this in mind, we’ve shared some of the insight on...
View ArticleEurope Ecommerce Report Shows Marketplace Growth, Key Trends
Markets across the world have borne the burdens of the Covid-19 pandemic, and where that is especially apparent is in the European market. Europe’s retail industry has struggled significantly during...
View ArticlePattern’s 11.11 Trading Results Released
Pattern Greater China is delighted to announce record-breaking results for its Tmall Trade Partner business over the recent 11.11 Shopping Festival. Both Pattern’s and Alibaba’s 11.11 trading results...
View Article93% of UK online shoppers bought from Amazon in the past year
Pattern has polled UK online shoppers to understand how lockdown has changed their shopping habits and expectations for 2021, as well as their attitudes to Amazon. The results are available for free...
View ArticleAmazon will be the Prime Beneficiary of German Online Retail Growth in 2021
Global marketplace seller Pattern has polled German online shoppers to understand how lockdown changed their shopping habits in 2020; and whether the changes to their behaviour will continue in 2021....
View Article31% of Aussie online shoppers have access to Amazon Prime, up by 63% in less...
24% have an Amazon Prime membership, and a further 7% make use of someone else’s account. 11% of members say Prime Day was the reason they signed up. SYDNEY – June 21, 2021 – Global ecommerce expert...
View ArticlePattern launches Holland & Barrett on Tmall Global
Holland & Barrett, the UK’s leading health and wellness retailer, is continuing its global expansion by launching its official flagship store on China’s leading ecommerce site, Tmall. Pattern has...
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